I’ve grown up in the film industry and I’ve been watching them, analyzing them, laughing at them, totally understanding them and getting their point of view, and, at times, taking up for them. So I’m part of it and it’s part of me. Zoya Akhtar
We are working to understand the tastes of people born in the 1980s and 1990s – it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic. Zong Qinghou
True expression is hard when performing opera. The problem is that opera relies on the dramatic context of the piece. It can be interpreted and represented, but there are guidelines; there is a vocabulary within the pieces that you must know objectively and reflect. Zola Jesus
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