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The Lean Startup is a process for turning ideas into commercial ventures. Its premise is that startups begin with a series of untested hypotheses. They succeed by getting out of the building, testing those hypotheses and learning by iterating and refining minimal viable products in front of potential customers.

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Steve Blank

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The introduction of new technology is always disruptive to existing markets, particularly to content/copyright owners who sell through well-established distribution channels.

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First and deadliest of all is a founder’s unwavering belief that he or she understands who the customers will be, what they need, and how to sell it to them.

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June 5, 2024

First and deadliest of all is a founder’s unwavering belief that he or she understands who the customers will be, what they need, and how to sell it to them.

Previous

June 5, 2024

The introduction of new technology is always disruptive to existing markets, particularly to content/copyright owners who sell through well-established distribution channels.

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The Lean Startup is a process for turning ideas into commercial ventures. Its premise is that startups begin with a series of untested hypotheses. They succeed by getting out of the building, testing those hypotheses and learning by iterating and refining minimal viable products in front of potential customers.

Steve Blank