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Simon Mainwaring

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The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.

Simon Mainwaring

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Simon Mainwaring

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Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.

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One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.

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June 5, 2024

One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.

Previous

June 5, 2024

Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.

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