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Publicity doesn’t really get me anything. Clients are not going to hire me for a $100 million building because I have a brand. They really want the product.

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Peter Marino

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Nine out of nine architects start with a sketch, and then they say, ‘What should we make it out of?’ I start from the bottom up – what should it be made out of – and then I worry about what should it look like. The material, the color of the material, the way it feels, and the way you respond to it is every bit as valid as the form or the shape.

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One of my first fashion clients was Calvin Klein. We did his first freestanding stores. He was very exact and precise. But talk about high-fashion people who brand themselves!

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May 21, 2024

One of my first fashion clients was Calvin Klein. We did his first freestanding stores. He was very exact and precise. But talk about high-fashion people who brand themselves!

Previous

May 21, 2024

Nine out of nine architects start with a sketch, and then they say, ‘What should we make it out of?’ I start from the bottom up – what should it be made out of – and then I worry about what should it look like. The material, the color of the material, the way it feels, and the way you respond to it is every bit as valid as the form or the shape.

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