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Mitchell Zuckoff

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Sending a book out into the world is a lot like sending your child to the first day of kindergarten. You hope the other kids play nice and that she makes friends.

Mitchell Zuckoff

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Mitchell Zuckoff

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Ponzi and all of his successors tap into a fundamental part of human nature. One part of our brain tells us this is too good to be true. The other side tells us this is too good to miss. The key to any con is getting a mark to tip to the too-good-to-miss side.

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As a journalist, you’re always worried, ‘Did I get the full story?’

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May 15, 2024

As a journalist, you’re always worried, ‘Did I get the full story?’

Previous

May 15, 2024

Ponzi and all of his successors tap into a fundamental part of human nature. One part of our brain tells us this is too good to be true. The other side tells us this is too good to miss. The key to any con is getting a mark to tip to the too-good-to-miss side.

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