We are working to understand the tastes of people born in the 1980s and 1990s – it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic. Zong Qinghou
I want anything I produce to be good for people kind enough to try it, but it’s the momentum and process I enjoy most. Zoe Foster Blake
I really love being a part of the creative process. I love having an opinion that gets heard, and then it’s all up for discussion. Zoe Bell
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