We are working to understand the tastes of people born in the 1980s and 1990s – it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic. Zong Qinghou
I’m such a fan of Shailene Woodley, so I’m super excited to see all her stuff. She’s an awesome actress. Zoey Deutch
Bake Off’ is one of my favourite programmes, so I was genuinely a little bit shocked and very excited when I was asked to take part. Zoe Sugg
My father was like the Old Testament. I am the New Testament. I am part of a new generation. In time, people will realize this. Ziggy Marley
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