John Gerzema

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Businesses have to make gestures that go beyond words. Persuasion no longer works.

John Gerzema

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John Gerzema

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O Polly, you might have toyed and kissed, by keeping men off, you keep them on.

A German firm called Friendsurance relies on people forming their own groups, which apply peer pressure to keep claims and costs lower. The result is refunded premiums for customers and profit for the company.

May 3, 2024

A German firm called Friendsurance relies on people forming their own groups, which apply peer pressure to keep claims and costs lower. The result is refunded premiums for customers and profit for the company.

May 3, 2024

Businesses have to make gestures that go beyond words. Persuasion no longer works.

John Gerzema

Other Quote

O Polly, you might have toyed and kissed, by keeping men off, you keep them on.

A German firm called Friendsurance relies on people forming their own groups, which apply peer pressure to keep claims and costs lower. The result is refunded premiums for customers and profit for the company.

A German firm called Friendsurance relies on people forming their own groups, which apply peer pressure to keep claims and costs lower. The result is refunded premiums for customers and profit for the company.

O Polly, you might have toyed and kissed, by keeping men off, you keep them on.

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Businesses have to make gestures that go beyond words. Persuasion no longer works.

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