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Not every brand needs to be on every social platform. Brands should have a very strategic objective, whether it’s marketing or commercial. The biggest mistake a brand can make is to be on a social platform without a plan or the resources to manage it.

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Imran Amed

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Education was something my parents always put a lot of emphasis on. It was naturally in me, and my sister is equally driven. She is a paediatric endocrinologist.

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I realised I had to work in something creative, but with a business and global element. And that I had to do it while I was still young and had an appetite for risk.

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May 1, 2024

I realised I had to work in something creative, but with a business and global element. And that I had to do it while I was still young and had an appetite for risk.

Previous

May 1, 2024

Education was something my parents always put a lot of emphasis on. It was naturally in me, and my sister is equally driven. She is a paediatric endocrinologist.

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