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The problem is some of our riskier films just don’t make as much money. But if you only make films that will just be commercially successful, then you can also sink yourself as a studio.

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Edwin Catmull

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After Pixar’s 2006 merger with the Walt Disney Company, its CEO, Bob Iger, asked me, chief creative officer John Lasseter, and other Pixar senior managers to help him revive Disney Animation Studios. The success of our efforts prompted me to share my thinking on how to build a sustainable creative organization.

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It is not the manager’s job to prevent risks. It is the manager’s job to make it safe to take them.

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April 26, 2024

It is not the manager’s job to prevent risks. It is the manager’s job to make it safe to take them.

Previous

April 26, 2024

After Pixar’s 2006 merger with the Walt Disney Company, its CEO, Bob Iger, asked me, chief creative officer John Lasseter, and other Pixar senior managers to help him revive Disney Animation Studios. The success of our efforts prompted me to share my thinking on how to build a sustainable creative organization.

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