Fuseproject was founded in 1999, and the notion behind it, which is alive and kicking today, is fusing different disciplines. Our teams are absolutely incredible at their own discipline, but most importantly, they’re incredible at partnering with each other. Yunjin Kim Read Quote
I truly believe that everything Sci-fi taught me as a child about an efficient and wondrous world will be happening in my lifetime. Yunjin Kim Read Quote
I know it’s a cliche, but I see myself as a citizen of the world. I was brought up in Switzerland by German and Turkish parents but I’ve very much grown up in San Francisco. I have a European sense of aesthetic, but I’m also deeply steeped in the notion of change and entrepreneurship that is associated with Silicon Valley. Yunjin Kim Read Quote
The notion of ‘reduce and refine’ is one I’ve pursued. I truly believe that by making things less complex, by finding innovative ways to make sustainability affordable, we can advance the notion that it is possible. Yunjin Kim Read Quote
For me, it’s not about being the best designer. I’m interested in being the best partner. The best collaborator. Yunjin Kim Read Quote
When I first came to the Bay area, I worked in Silicon Valley in the early to mid-’90s, and I think what mattered then was our ability as designers to create a vision around people’s ideas. Yunjin Kim Read Quote
The best design work is really done when you spend more time with people, when you have the opportunity to be of the same mindset and the same incentives as the founder of the business. Yunjin Kim Read Quote
I wanted to be a writer as a teen… so storytelling was my first love. In my late teens, design became an obsession as I realized that I could express myself through the medium. Much later, when I founded Fuseproject in 1999, our slogan became ‘design brings stories to life.’ Yunjin Kim Read Quote