I wanted to create a movement and a safe space for people to come and find their ‘cancer home.’ Yael Cohen Read Quote
We want to keep creating the biggest impact we can in the cancer space by focuses on prevention, early detection, and psychosocial support. Yael Cohen Read Quote
I start every morning off with a green juice, because I think it’s really important to be alkalined, and then I work out. We teach people that you need to find that balance and that what you put into your body is directly affecting your health. Yael Cohen Read Quote
I am always personalizing tees to fit my personality, cutting off rocker shirts, debunking the mold of what traditional ‘work wear’ means, and always wearing my cause. Yael Cohen Read Quote
I’m pretty sure my mom is the only person on the planet who thinks that she got cancer so that I could find my calling in life, but as I started to build this company, all my years of useless education, random jobs, and weird interests merged into this serendipitous moment. Yael Cohen Read Quote
At night, I don’t do business meetings, because I think it sends the wrong message. I do dinner with friends, game night, or concerts. Yael Cohen Read Quote
Sometimes I’ll hike in the afternoon if I have meetings with New York in the morning. Yael Cohen Read Quote
I spend time on campaign creation and implementation, anything from sitting down with the agency or with creative companies. I also meet with supporters. We’ve been really lucky to have various high-profile supporters. Yael Cohen Read Quote
More than 90% of cancers are curable at stage one – look for them, look for them, look for them. Yael Cohen Read Quote
There have been so many incredible moments since the start of this organization. One that stands out specifically is when an anonymous businessman triple-matched our donation to Memorial Sloan Kettering after our NYC event. Yael Cohen Read Quote
