Hip-hop started as this niche moment, and the values of it, the cultures that it carried on its back; language, clothes, the way you wear your clothes, the items that you consume, all came with the music as an art form. And those things helped transform how people buy, shop, speak, engage. Steve Stoute Read Quote
When you grow up in life and you’re poor, and because you’re an athlete or you got rich overnight in music, unless you have access to financial advice or for the transition or matriculation of that process, then of course, you’re going to go broke. Steve Stoute Read Quote
I used to run record companies, and I went to the advertising business at 29 years old. Steve Stoute Read Quote
I tell young entrepreneurs to use the leader in their industry and as a benchmark as they work to create their own brand. Don’t look at what your competition is doing – if you emulate the leader in your industry, you will achieve a higher level of engagement with consumers and make their buying experience richer. Steve Stoute Read Quote
I realized how far-reaching the effect of hip hop was when I walked by a jewelry store named Bling in a small, rural town in France. Hip hop has made a huge impact on urban culture. Yet many brands still don’t speak to young people in a tone and manner that’s representative of them. Steve Stoute Read Quote
I’ve heard it said that those who don’t know history are doomed to repeat it. To that end, I think it’s worth noting that the very first police force in America was created as a ‘patrol’ to keep slave populations under control. Steve Stoute Read Quote