The thing about information is that information is more valuable when people know it. There’s an exception for business information and super timely information, but in all other cases, ideas that spread win. Seth Godin Read Quote
This notion that it is up to each person to innovate in some way flies in the face of the industrial age, but you know what, the industrial age is over. Seth Godin Read Quote
What tribes are, is a very simple concept that goes back 50 million years. It’s about leading and connecting people and ideas. And it’s something that people have wanted forever. Seth Godin Read Quote
I was lucky enough to co-found a business in college that ended up with 400 employees, and I launched 20 different projects while I was there – a project a week. Seth Godin Read Quote
The minute there’s a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity. Seth Godin Read Quote
If you’re going to buy a real book, a paper book, there better be a good reason. Perhaps scarcity is one of those reasons. Seth Godin Read Quote
If a product’s future is unlikely to be remarkable – if you can’t imagine a future in which people are once again fascinated by your product – it’s time to realize that the game has changed. Instead of investing in a dying product, take profits and reinvest them in building something new. Seth Godin Read Quote
I think that the economics of book publishing favor hits with long book runs. You make all your money on the last bunch of books, not the first. Seth Godin Read Quote
Normal is fading away. Governments and industries and schools like normal, because it’s easier, it scales and it’s profitable. But people don’t like it – we want to be who we are, not who some marketer tells us to be. Seth Godin Read Quote