You’re in the business – when you’re a writer, producer, director – to get ratings. Norman Lear Read Quote
It crossed our minds early on that the more an audience cared – we were working before, on average, 240, live people. If you could get them caring – the more they cared, the harder they laughed. Norman Lear Read Quote
I wanted to just do a one-act play for 26 minutes, with commercials at the beginning and end. For years, I couldn’t get my way. They wanted to interrupt three times. Norman Lear Read Quote
We got ratings. It isn’t that they won’t quarrel with you, or say you’re always right. But as long as you stay strong and the ratings are good and you’re reasonable – I don’t think we fought unreasonably. We basically won that right. Norman Lear Read Quote
I think the greater responsibility, in terms of morality, is where leadership begins. Norman Lear Read Quote
I stop and look at traffic accidents. I won’t hang around, but when I hear something is terrible, as bad as it is, I’ve gotta look at it. Norman Lear Read Quote
TV that people will never see, that giant international corporations will never touch, will never pay your salary. Norman Lear Read Quote
