We spend a great deal of time getting the fan to buy the ticket. Why shouldn’t it be: ‘Buy the concert ticket and bundle in the t-shirt, or join the fan club?’ Michael Rapino Read Quote
The touring business is obviously critical to selling records, building fan bases, selling T-shirts, fulfilling sponsorship commitments. Michael Rapino Read Quote
Corporate America couldn’t be more excited about the demise of the record companies. Michael Rapino Read Quote
Hosting over 35,000 concerts and festivals each year, Live Nation has the opportunity and responsibility to provide our artists and fans with a live music experience that protects our planet. The adverse effects of climate change are undeniable, and we want to use our place on the world stage to be part of the solution. Michael Rapino Read Quote
We have not had a ton of innovation and marketing in the concert industry, much like the record industry. We have been a fairly old-school business compared to Coca-Cola and the big packaging/marketing companies. Michael Rapino Read Quote
