We created BlizzCon as a celebration of our global community, but not everyone can travel to the show, so the virtual ticket gives us a great way to bring BlizzCon to gamers around the world. Michael Morhaime Read Quote
E-sports used to be this niche thing. We knew it was really cool, but outside of a very narrow audience you really didn’t get a lot of exposure. Michael Morhaime Read Quote
Blizzard has moved into this mode of continuous development. We’re contributing a lot of content to our games to keep them evolving. Michael Morhaime Read Quote
If you put smart creative people in a room together, great things are possible. Michael Morhaime Read Quote
I don’t think consoles are necessarily our best opportunity for ‘World of Warcraft.’ Michael Morhaime Read Quote
From a development standpoint, at Blizzard Entertainment one of our values of course is commitment to quality. Michael Morhaime Read Quote
I’ve met several times with the Activision guys and we’ve talked at length about Blizzard’s philosophy on game development and game publishing and all the things that are important to us at Blizzard. We found that we shared a lot of the same values. Michael Morhaime Read Quote
At the time we started working on ‘World of WarCraft,’ I think there was a limiting belief in the games industry and maybe outside the games industry, that MMOs would only appeal to the most hard-core of hard-core players, and therefore you didn’t really need to do anything to make the game accessible to the wider audience. Michael Morhaime Read Quote
We’re thrilled to see eSports continue to grow in popularity around the world. Michael Morhaime Read Quote
