I’ve realized that people come to the brand not just for the products we make, but because of what we stand for. Kenneth Cole Read Quote
Ads create dialogue, they create conversation, they create attention – that’s our objective. Kenneth Cole Read Quote
When I started this business, my job was to sell people on my brand and convince them to embrace it in a way that made sense to them. Kenneth Cole Read Quote
Very early on in this journey, I uniquely found not just an aesthetic, but also a voice. I found the ability to communicate with people, which has turned out for me to be a far more meaningful platform. To talk to them about not just what’s on their body, but also on their minds. Kenneth Cole Read Quote
Being the son of a women’s shoe factory owner, ‘Kinky Boots’ resonated with me on so many different levels. Kenneth Cole Read Quote
It’s not about me, it’s about you, the customer. And if I am effective in making what I do about you, and I can enhance you and elevate you, you will support me forever. Kenneth Cole Read Quote
Every morning, I look in my closet and say, ‘What do I wish was here?’ It’s looking for what’s not there and making it available. Kenneth Cole Read Quote
A brand today is much more than status. Consumers have to be able to trust it. Kenneth Cole Read Quote
