Sometimes an ethnographic inquiry will lead to new ways to use an existing technology or will generate new technologies. Katie Hafner Read Quote
No longer do companies study consumers’ psyches only by asking people what they think about technology and how they use it. Now they conduct observational research, dispatching anthropologists to employ their ethnographic skills by interviewing, watching and videotaping consumers in their natural habitats. Katie Hafner Read Quote
Berners-Lee started the World Wide Web as a set of protocols for transferring, linking and addressing documents to send over the Net. Without the global reach and open technical standards of the Internet, the Web could never have proliferated as it did. Katie Hafner Read Quote
Tim Berners-Lee, the 44-year-old English physicist who created the World Wide Web, is precisely the kind of hero that a relatively simple invention with profound social and economic consequences should lay claim to. He is not just creative but democratic, diplomatic, polite and generous with credit and praise. Katie Hafner Read Quote
When Rose McDermott, a professor of political science at Brown University, got divorced two years ago, she noticed that a cluster of her friends were splitting up at around the same time. Katie Hafner Read Quote