Reputations can be built, attacked, and destroyed on social media. It’s a huge game-changer – instantaneously emboldening adversaries and shortening the ride for any corporate or personal brand. Judy Smith Read Quote
It can be a real blow to our egos when we feel as if our hard-earned degrees don’t matter as much as our ability to get the morning coffee orders right. Judy Smith Read Quote
Most of the time, you think the problem is not as big as it is – because it says something negative about you or your company or your leadership. Face the reality: The facts are not as you want them to be. Judy Smith Read Quote
It’s good to have a healthy ego because that pushes you to succeed. But when you cross a line, and your views are not balanced, that’s when you get into trouble. Judy Smith Read Quote
There’s always an opportunity with crisis. Just as it forces an individual to look inside himself, it forces a company to reexamine its policies and practices. Judy Smith Read Quote
Whatever the issue is or problem is, you have to own it, and you have to face into it. If not, it will just really get worse, and it will get compounded. Judy Smith Read Quote
I think, sometimes when we face problems and issues in our life, we have a tendency to really deny that a problem exists. Or sometimes we say, oh, it’ll go away, or we can handle it. It’s – you know, don’t worry. I’ve got it covered. And a lot of times, that’s not the case. Judy Smith Read Quote
My theory on an existing crisis is that you have to be very strategic about each case’s unique elements. If a crisis involves a legal component, you need a communication strategy that complements the company’s legal objective. A strategy for a plea deal is different than a case going to trial. Judy Smith Read Quote
The same qualities that we all have that are good can lead us to bad things or lead us into a crisis if we don’t try to balance them. Judy Smith Read Quote