People used to share things with e-mail on a massive scale. If you remember e-mail forwards from the late ’90s, it was a terrible way to share content. Jonah Peretti Read Quote
It’s so much easier to write for a person in your life than to write for some imagined readership, so you write something that’s more intimate and true. Jonah Peretti Read Quote
I think the best content on BuzzFeed is something you share with someone else in your life, and it connects you to them. And that’s a big part of what e-mail’s about as well. Jonah Peretti Read Quote
People say the Internet’s made of cats. The reason isn’t because of cats; it’s because people like to have an emotion where they say ‘aww’ all at the same time. Jonah Peretti Read Quote
The biggest misconception people have is that quality is all that matters. The truth is that quality helps, but there’s a ton of high-quality things that don’t go anywhere. Jonah Peretti Read Quote
A lot of web companies will take a short-term approach and sell to an incumbent and don’t end up living up to their full potential. Jonah Peretti Read Quote
It’s important that all my friends have verified Twitter accounts. The blue checkmark makes me feel comfortable and like I’m friends with a legit, high-quality person. I also prefer friends with ridiculously long usernames. Jonah Peretti Read Quote
People on Twitter can follow tech if they’re interested in tech, or business if they’re interested in business, or they can follow celebrities that they’re fans of. Jonah Peretti Read Quote
I think a lot about how ideas spread, how information spreads, why is it that something you’re really proud of and you spend a lot of time creating sometimes doesn’t go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact. Jonah Peretti Read Quote
I’m a typical Capricorn. I’m hardworking, loyal, sometimes stubborn, and I don’t believe in astrology. Jonah Peretti Read Quote