Starbucks has stores in America in many, many communities that are governed by many, many different municipalities. Starbucks cannot dictate to a municipality in Cincinnati or Kansas City or Sacramento how or why or when there should be a recycling program. Howard Schultz Read Quote
I never took classic business classes in college, so I don’t have the background that any of the people running large companies have. Howard Schultz Read Quote
I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years. Howard Schultz Read Quote
I’ve traveled around the world, and what’s so revealing is that, despite the differences in culture, politics, language, how people dress, there is a universal feeling that we all want the same thing. We deeply want to be respected and appreciated for our differences. Howard Schultz Read Quote
When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture. Howard Schultz Read Quote
Our history is based on extending the brand to categories within the guardrails of Starbucks. Howard Schultz Read Quote
You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve. Howard Schultz Read Quote
If Vancouver did not succeed as Starbucks from ’87 on, our entire international business, which is now thousands of stores and a significant amount of growth and profit, may not have existed. Howard Schultz Read Quote
