My background is that I’ve spent a lot of time marketing entertainment. One of the old saws in package goods is you can take something that is popular and you can make it more popular. But if you take something less popular, you can’t automatically market it into the same success as something that’s already popular. Fred Seibert Read Quote
Everything about ‘Adventure Time’ is the purest form of kid’s play. A kid does not live in the Land of Ooo. That is one of the wonderful things about the show; it doesn’t pretend to be real. That was the great thing about ‘Pee Wee’s Playhouse’; it existed in a world completely outside any reality a kid recognized. Fred Seibert Read Quote