In some markets, we don’t have a lot of room to expand. We’ve done studies of store density and essentially found our more dense markets have more than one store per 15,000 people. Fred DeLuca Read Quote
We find that no matter what country we’re in, if we hit the right economic notes and appeal to the mass market, we’re able to build the business very, very rapidly. Fred DeLuca Read Quote
In 1974, we began franchising. We didn’t have any big thought process except that, ‘OK, franchising will help us get to our goal of 32 stores and help us run stores farther away from home.’ Fred DeLuca Read Quote
Because the stores worked, franchisees wanted to build more stores. If your model works, folks who are happy with it will buy out the ones who aren’t happy. Fred DeLuca Read Quote
A lot of stuff happens daily when you’re running a company like Subway. If you get too happy about some things or too unhappy about others, you get worn out. It’s best if you can pace yourself a little bit more. Fred DeLuca Read Quote
I tell everybody there are only three things that we do. We build sales at the store level, we build profits at the store level, and we build more stores. The first two things go in tandem, of course. It’s pretty tough to build profits without sales. Fred DeLuca Read Quote
After 39 years of business, I’m still learning. I go through this every year -identifying new strategies that are extremely important. Fred DeLuca Read Quote
From my point of view, my job is just to work hard for our franchisees, so they can maintain the position they’re in, and to grow market share. Fred DeLuca Read Quote
A couple times a year, I get in the car, and I’ll drive 1,000 miles cross-country, going through side streets. I’ll stay off the highways as much as possible. And I realize it’s a huge country, and for us to be in so many places in the country is an amazing thing. Fred DeLuca Read Quote
