When you talk about avant-garde cuisine, the surprise factor is really important. For example, I love looking at blogs and the photos, but I’m not that keen on other people taking photos of my dishes. Ferran Adria Read Quote
Chefs have only been able to work in restaurants, high-end cuisine. Why? Why haven’t they been able to find other scenarios? For those chefs who want to do avant-garde cuisine, should they be finding their income in a restaurant? Ferran Adria Read Quote
Ferran Adria making hamburgers… some thought it was crazy. But getting them perfect was a challenge. Plus I’m fascinated by all aspects of food. Ferran Adria Read Quote
There are many cultural prejudices. For instance, even though fresh fish is a regional staple, Catalans don’t like sashimi. Ferran Adria Read Quote
Monkeys don’t enjoy or appreciate flavours. Experts have told us that human beings are the only beings that can appreciate food at this higher level and the only living beings that cook. Ferran Adria Read Quote
If a child plays sport early in childhood, and doesn’t give it up, he will play sport for the rest of his life. And if children have a connection with, and are involved in the preparation of, the food they eat, then it will be normal for them to cook these kind of meals, and they will go on cooking them for the rest of their lives. Ferran Adria Read Quote