That’s the power behind a tool like Facebook Connect. It is making a Web without walls. Facebook allows you to go to other sites to comment, rate, etc., without having to set up a new profile for that site. Erik Qualman Read Quote
One thing we seem to be missing is that just as we no longer search for the news, the news finds us today (e.g. this article found me) we will no longer search for products and services, rather we will look to our social graph to what products and services they like and don’t like. Erik Qualman Read Quote
At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think and the technology is there for that information to be quickly shared on products and services. Erik Qualman Read Quote
With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy. Instead they are being pushed to us by friends, acquaintances and business colleagues. Erik Qualman Read Quote
Increasingly, consumers don’t search for products and services. Rather, services come to their attention via social media. Erik Qualman Read Quote
