The problem with emotion was that it was clearly something important, but-at least according to the old philosophy-it was something to overcome. Donald Norman Read Quote
I’ve been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it’s the box it comes in. Donald Norman Read Quote
A big ethical question is what happens after people stop using the device. Does it degrade the environment? Could it have been designed so it would actually be good for the environment? Donald Norman Read Quote
If you think the products don’t match what you want from a product, don’t buy it. Donald Norman Read Quote
Am I an Apple bigot? No. I can critique their products and their customer service philosophy. But overall, they do better than any other player. Donald Norman Read Quote
