We want the ability of the drivers to be the focus, not who has the latest gizmo. Brian France Read Quote
I thought I’d go into law or something. I always loved NASCAR, but I didn’t view it as a business opportunity. Brian France Read Quote
I get asked all the time ‘didn’t you ever want to be a race car driver?’ And I knew pretty early on that I was going to be on the other side of that equation. Brian France Read Quote
Social media and digital media will help us develop new fans and connect with our existing fans. It is an area we had to have our entire fingerprints on. Brian France Read Quote
Whether you’re selling soft drinks, snack foods or a sport, all good marketers know it is important for every single person to want to buy their product. Brian France Read Quote
Am I here because of my last name? To a degree. But I would ask people to judge me and my executive team on what we accomplish. Brian France Read Quote
A crash is part of the game. We’ve tried to make the cars a lot safer. There’s no getting around it though. We’re a contact sport. Brian France Read Quote
You have to make sure there’s a high degree of confidence that whoever won the race did it fair and square. Brian France Read Quote
America has always had an affinity for the automobile. It’s something everybody can understand. A bunch of cars competing, and the fastest guy wins. Brian France Read Quote