It’s about really being considerate of the culture in the game studios that Activision buys. That’s the biggest difference between us and any of our competitors. Bobby Kotick Read Quote
I ran a hot-dog-and-soda stand at Little League, and I started a business planning parties in high school. Bobby Kotick Read Quote
If you talk to people about the history of the games business during economic downturns, they’ll tell you that it’s a recession-proof industry. Bobby Kotick Read Quote
I think running Apple is a great job, but it suits Steve Jobs so well. I wouldn’t want to be the person that ran Apple after Steve, but he has a great job. Bobby Kotick Read Quote
Very early on, when I was in my twenties, Steve Jobs convinced me to quit college. He talked to me after I had spent about a year in Michigan studying the history of art. Bobby Kotick Read Quote
I think Steve Wynn, who was like my mentor and a second father, has been a great inspiration. He’s a great mentor because he’s a guy who’s had great business success but also has always been driven by creativity – and inspired creativity. Bobby Kotick Read Quote
In the mid 1980s, video games as an industry had lost its way a bit. Atari had collapsed. There was this widespread collective belief that it was because video games were a fad. Bobby Kotick Read Quote
I think the reason why video games are more popular as entertainment in difficult economies is that the cost per hour of video games is lower than any other form of entertainment. Bobby Kotick Read Quote
