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I founded Stitch Fix to take on a very human problem: How do I find clothes I love? Like most people, I want to look stylish and feel my best. Spending a day at the mall or devoting hours of time to sifting through millions of products online is time consuming, overwhelming, and neither effective nor enjoyable. I knew there had to be another way.

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Katrina Lake

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Ultimately, I didn’t quite find the company I wanted to join, but I met more than 100 entrepreneurs and realized that all these entrepreneurs were just as unqualified as I was. If I wanted to be this retailer of the future, or if I wanted to join the retailer of the future, I could just start it.

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Mafiosa’ was written by Veronica Russo. It’s her first time making a film, and I’m really proud of her because this woman has a full-time job, and she decided one day, ‘You know, I want to write a film, and I want to make it.’

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May 3, 2024

Mafiosa’ was written by Veronica Russo. It’s her first time making a film, and I’m really proud of her because this woman has a full-time job, and she decided one day, ‘You know, I want to write a film, and I want to make it.’

Previous

May 3, 2024

Ultimately, I didn’t quite find the company I wanted to join, but I met more than 100 entrepreneurs and realized that all these entrepreneurs were just as unqualified as I was. If I wanted to be this retailer of the future, or if I wanted to join the retailer of the future, I could just start it.

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